The crowds are thick here at NAB 2012’s Booth #SU902. People are shoulder-to-shoulder trying to take a peak at Avid’s largest product announcement at this conference in over a decade. The booth itself is enough to stir a sense of excitement in even the most Luddite of tech users. The displays are larger than life and I’m slowly making my way to each smaller display to wrap my head around the new family of products and services they are offering. I have to say: This is going to change everything.